Money Tree
Which pages on this site make money, and which writing actually points at them.
Crawled 2026-08-20. Method: every published post body was fetched and its internal links extracted, normalised and de-duplicated per post. Navigation, header and footer links are excluded, so a branch only earns a leaf when a post links to it from inside the article. Counts reproduce on re-crawl.
What this tree says
| Measure | Value |
|---|---|
| Branches mapped | 39 |
| Posts crawled (leaves) | 44 |
| Post-to-branch links counted | 137 (was 125 on the first crawl) |
| Bare branches | 7 (was 18) |
| Broken internal targets | 0 (5 found and fixed) |
| Redirected internal targets | 0 |
Seven branches are still bare, and that is the correct answer for all seven. Argyle, Allen and Frisco have no post that mentions them. Furnace Installation, Commercial HVAC Installation, Financing and Specials have no post containing an honest anchor phrase. Writing a link into a page that does not support it would inflate this diagram without helping a single reader.
Text outline
Same nodes, same counts, same order as the diagram. This version is for screen readers and AI agents.
- Roots — off-site proof the market controls
- Trunk — brothersair.com
- Limb: Cooling — 57 leaves
- AC Maintenance — 21 leaves
- AC Repair — 12 leaves
- AC Installation & Replacement — 6 leaves
- Ductless Mini Split Installation — 4 leaves
- Ductless Mini Split Repair — 4 leaves
- Thermostat Repair & Installation — 4 leaves
- Air Handler Repair & Installation — 3 leaves
- 4-Ton AC System Installation — 2 leaves
- 5-Ton AC System Installation — 1 leaves
- Limb: Heating — 21 leaves
- Heat Pump Maintenance — 7 leaves
- Heat Pump Repair — 6 leaves
- Furnace Maintenance — 3 leaves
- Furnace Repair — 2 leaves
- Heat Pump Installation — 1 leaves
- Commercial HVAC Repair — 1 leaves
- Commercial HVAC Maintenance — 1 leaves
- Furnace Installation & Replacement — bare branch, no post links here
- Commercial HVAC Installation & Replacement — bare branch, no post links here
- Limb: Indoor Air Quality — 32 leaves
- Air Duct Sealing — 11 leaves
- AC & Furnace Air Filter Replacement — 9 leaves
- HVAC Duct Work Repair — 4 leaves
- Dehumidifier Installation & Repair — 3 leaves
- Whole House Air Purifier Installation — 3 leaves
- Humidifier Installation & Repair — 1 leaves
- HVAC UV Light Installation — 1 leaves
- Limb: Service Areas — 7 leaves
- Carrollton — 1 leaves
- Denton — 1 leaves
- Corinth — 1 leaves
- Flower Mound — 1 leaves
- Addison — 1 leaves
- Coppell — 1 leaves
- Farmers Branch — 1 leaves
- Argyle — bare branch, no post links here
- Allen — bare branch, no post links here
- Frisco — bare branch, no post links here
- Limb: Convert — 20 leaves
- Contact Us — 19 leaves
- Membership — 1 leaves
- Financing — bare branch, no post links here
- Specials — bare branch, no post links here
Method and honesty notes
- A leaf counts only when a post body contains a real hyperlink to the branch. Being on the same topic does not count.
- Menu, header and footer links are excluded. Every page links to every service from the navigation, so counting those would score every branch identically and measure nothing.
- Each post counts once per branch no matter how many times it links there.
- Every node above is a live link. Nothing here is a screenshot.
- Branch names come from the site’s own navigation. No categories were invented for this diagram.
- Thermostat Repair & Installation appears under both Cooling and Heating in the menu. It is one page, counted once, under Cooling.
- Anchor placement is word-boundary matched and never nests inside an existing link.